Comments on: Creatively adding value to mobile http://themartinishaker.com/2007/05/creatively-adding-value-to-mobile/ Just another WordPress weblog Tue, 22 Jun 2010 06:27:52 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Dustin http://themartinishaker.com/2007/05/creatively-adding-value-to-mobile/comment-page-1/#comment-33842 Dustin Tue, 08 May 2007 01:46:06 +0000 http://blog.3rdmartini.com/creatively-adding-value-to-mobile/#comment-33842 at the mobile marketing conference I went to in March, the industry is tossing around the idea to allow advertisers to pay for the messages they send instead of having the user foot the bill. Currently, both the sender and receiver are paying a messaging fee. Interesting approach to getting around SPAM. How many SPAM email messages would you get if the sender was paying $0.05 per message? In reality, the carriers are double dipping, like paying the postman for every letter you get in the mail. and, I think this idea is short lived, as more and more people convert from a per message plan such $0.10 per message or $5 / month for 500 text messages to an unlimited plan. at the mobile marketing conference I went to in March, the industry is tossing around the idea to allow advertisers to pay for the messages they send instead of having the user foot the bill. Currently, both the sender and receiver are paying a messaging fee.

Interesting approach to getting around SPAM. How many SPAM email messages would you get if the sender was paying $0.05 per message?

In reality, the carriers are double dipping, like paying the postman for every letter you get in the mail.

and, I think this idea is short lived, as more and more people convert from a per message plan such $0.10 per message or $5 / month for 500 text messages to an unlimited plan.

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